Yoree

Yoree is an AI-powered memory platform that turns photos and scattered moments into curated life stories. We built the marketing site to explain the product vision, surface neuroscience-backed benefits, and drive beta interest ahead of the iOS and Android launch.

Goals

Capture beta sign-ups before the native app launch
Communicate a premium, science-backed brand story
Improve organic visibility for memory-preservation keywords

Problem

The product needed a public face before the app stores went live — a way to communicate memory preservation, legacy, and privacy without the native app in hand. Early wireframes felt flat and could not carry the emotional, premium tone the brand required.

Solution

We delivered a custom front-end in HTML, CSS, and JavaScript with scroll-driven animations, expandable feature panels, founder story video embeds, and a fully responsive layout from mobile through desktop. The site showcases membership tiers, Innovate UK and Cambridge award recognition, and clear beta CTAs — giving prospects a polished preview of what the app delivers.

Results

Beta conversion
Structured membership tiers and repeated beta CTAs turned landing traffic into measurable waitlist interest ahead of store launch.
Brand lift
Cinematic storytelling and award blocks positioned Yoree as a premium memory product rather than a generic photo gallery.
Performance
Optimised assets and responsive layouts kept page weight low across mobile and desktop, supporting organic search and paid traffic.